I’m so genuinely excited you are here!

Great coaching is not only about creating unique and personalized programs, but education and problem-solving as well. My goal is to educate my clients so they have the power to reach their goals, make choices for their health, and ensure life-long, sustainable success.

I have coached for nearly a decade and have worked with clients of all walks of life, types of injuries, and complex medical issues, helping them achieve significant changes in their bodies, minds, and lives.

My vision is to help you feel empowered, healthy, energetic, and confident by utilizing a holistic approach to coaching focusing on exercise, recovery, nutrition, movement, and mindset as important pillars to success.

In addition to being a Coach, I am also a competitive powerlifter. This has given me a unique perspective, as prioritizing gaining size and muscle over aesthetics changed the way I view my body and its potential. I am currently on a quest to total 1000 pounds whilst staying lean and fit.

My experiences as a powerlifter provide me valuable insights into strength training, muscle building, and weight management.

When I'm not in the gym, I cherish spending quality time with my daughter Amelia, Arlo my mini dachshund and my fluffy cat Goldie. I find joy in relaxing by the pool or on the beach, or doing anything where I can enjoy sunshine, water and fresh air. I also love movies, music, drawing and learning other languages.

Your Goals Are My Passion.

  • Specialties: Movement + Mobility, Strength + Conditioning, Habit Formation, Motivation, Having Fun
  • 7+ years coaching
  • NASM + PN1 Certified Nutrition Coach
  • Competitive powerlifting 69kg
  • 1st place Masters 1 and Open North of the Border 11/24

Hi, I’m AMBER FOX.

  • Master of Exercise Science, Concordia University 2018
  • NASM Certified Personal Trainer
  • CSCS Strength & Conditioning Coach

My COACHING STYLE

Laid back and compassionate, but will hold you accountable! 

She truly believes that no client should just be told what to do ... but they should be educated along the way and should play the largest role in every decision. 

She will help you set small goals that lead to conquering bigger ones, and simplify a process that may have once felt impossible to you. Amber offers plenty of encouragement and words of affirmation, but don't be fooled because she will also call you out when you need it! 

CONSULT

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest.

SESSION

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.